We believe the improved taste (from the previous toothpaste to our new toothpowder) stems from the addition of baking soda.
Baking soda was added to increase alkalinity, and frankly, we were a bit (pleasantly) surprised that the taste improved. As with all of our products, we consider things like taste, color, and texture to be superficial qualities and a byproduct of the carefully chosen ingredients we use. Unlike most personal care companies, these superficial qualities are not our endgame.
**This product is not intended to diagnose, treat, cure, or prevent any disease. The information for this webpage and product has not been evaluated by the Food and Drug Administration**

