Helps fight bad bacteria while supporting tooth remineralization, healthy gums, and a balanced oral microbiome. Cleans and whitens teeth naturally.
We only use natural ingredients — pure, minimally processed, bioactive, nutrient-rich. No synthetic or “naturally derived” ingredients, sweeteners, or cheap fillers. Unlike most toothpastes, it isn’t formulated to taste sugary-sweet.
Plastic-free & refillable. Made in the USA.
Bulk Buying. Stock up on essentials, save money & help the environment.
Pure, mineral-rich oral care made just for kids — so good habits can start young.
Supports natural remineralization and a healthy oral microbiome with clean, minimally processed ingredients from plants and the earth. Kid-friendly Orange Vanilla taste.
A fluoride-free kids’ toothpaste alternative that’s free of nHAP, sugar alcohols, SLS, and the synthetic, “fake natural” ingredients and cheap fillers common in both big-brand and “natural” kids’ toothpastes.
Our best-selling Mineral Toothpowder — without essential oils. Ideal for those sensitive to essential oils, young children, pets, or anyone who simply prefers to avoid them.
Just 5 mineral-rich ingredients from the earth to support remineralization, cleaner, whiter teeth, and a healthy oral microbiome — naturally.
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The not so good ingredients found in natural toothpastes
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How to remineralize teeth naturally
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Mythbusting: Naturally derived ingredients are NOT natural
OUR MISSION
We believe healthy skin, teeth, and hair can be achieved with far fewer products, less complexity, and no toxic chemicals. We’ve taken a radically simplified, back to basics, truly natural approach, creating products using real ingredients from plants and the earth—and nothing else.
We believe less is more.
OUR MISSION
We believe healthy skin, teeth, and hair can be achieved with far fewer products, less complexity, and no toxic chemicals. We’ve taken a radically simplified, back to basics, truly natural approach, creating products using real ingredients from plants and the earth—and nothing else.
We believe less is more.
